One night when Mike and I were in Portland, we stopped in at Voodoo Doughnut. I was surprised by how much it had changed since the last time I was there (4ish years ago). The place is huge now. It used to be a tiny little hole in the wall where you could take Swahili lessons (remember Shauna?) before they opened at 9pm. Now there are three cash registers, a bar where you can eat your doughnuts, and room to spare. Weird.
Plus, the line out the door… well, kind of funny because they make you wait outside so even if there were only 4 people waiting the line would technically be “out the door.”
Ok now honestly, I think Voodoo is way over hyped. Sure, it’s a fun place with a glittery brick wall…but the doughnuts, not really anything special. It really doesn’t need to be the focus of every Portland themed travel show and blog. And I’m kind of sick of people making a big deal about “driving to Portland just for Voodoo” or “bringing Voodoo all the way to relatives in some other far away place.” Doughnuts get stale fast. They are not going to be delicious.
Portland has plenty of cool, unique, and much more delicious eateries. Get over the silly doughnuts already.
All that being said… of course I took Mike there. I had to. It was on the Travel Channel for goodness sakes! But I did privately laugh as the guy behind me kept saying, “I can’t believe I’m actually here!”
xo, jill